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Because the matching itself happens after the event, people do not feel pressured to select or reject each other in person.
On the other hand, feedback and gratification are delayed as participants must wait a day or two for their results to come in.
In the UK, there are two companies that run events in more than twenty cities: Speed Dater and Slow Dating.
The largest speed dating company in Australia is Fastlife. Several online dating services offer online speed dating where users meet online for video, audio or text chats.
Speed dating is a formalized matchmaking process of dating system whose purpose is to encourage people to meet a large number of new people.
Its origins are credited to Rabbi Yaacov Deyo of Aish Ha Torah, originally as a way to help Jewish singles meet and marry.
A 2005 study at the University of Pennsylvania of multiple Hurry Date speed dating events found that most people made their choices within the first three seconds of meeting.Most speed dating events match people at random, and participants will meet different "types" that they might not normally talk to in a club.